Roles: Designer, Producer, Editor
Agency: ThinkArgus
An online resource for women who are in recovery while pregnant or parenting.
The original Journey Project site was used by group leaders to guide women through the program. The redesign task was to create a self-guided experience while keeping all of the original content intact.
As designer I tackled information architecture, content strategy, and wireframing to redesign the original experience. I collaborated with a Wordpress developer to implement a custom CMS, launch the site, and facilitate a training for the client team.
I later produced and edited original video, and was the traffic manager for an awareness campaign featuring display, out-of-home, and social media ads.
